York Lions Rebrand

Assisting in the Rebrand of the York LIons

Jun. 2018 - Sep. 2018

I assisted the York Lions Athletics & Recreation, Marketing & Communications team as the lead student graphic designer for the rebrand project during the summer of 2018. I supported the marketing & communications manager by creating and designing mockups for the rebrand project.

 

I was able to present my designs to the manager and receive feedback in order to reach the final design of signage, which follows the brand guidelines and utilizes the new logo. This project included designing the updated signage on varsity fields, stadiums, recreational gyms, as well as campus signage, bus wraps, van wraps, printed materials, and digital material for yorkulions.ca. After helping to complete the rebrand project I was hired back as a digital media graphic designer for the school year and continued working for the department until I graduated in 2021.

I assisted the rebrand project through creating mockups for the York Lions stadium banner, varsity gym doors, and campus walk banners, which were approved and displayed for students, athletes, and fans to see!
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